BRANDSTUDIO
BRANDING & WEB DESIGN FOR SARAH AL - RASHED
The Saudi-based interior design firm, founded by the talented Sarah Al - Rashed, entrusted us with creating a whole new image that honors their past. From concept to execution, we’ve crafted a brand that blends their Saudi heritage with a contemporary approach that reflects Sarah's exquisite style while honoring her roots.
The design features motifs inspired by tradition, such as the region’s iconic date palm trees and simple shapes, seamlessly integrating them with a custom monogram that encapsulates their story.
We’ve worked closely for over 6 months with Sarah to understand her culture and build both a story and a visual language that marks the start of an exciting new chapter for her firm. Drawing from tradition and reinterpreting it through a modern lens, we created new worlds and infused the project with unexpected elements that transport you to a place where heritage and fantasy converge.
Branding / Web Design / Portfolio
Client: Sarah Al - Rashed Luxury Interiors
Saudi Arabia
This visionary celebration of identity reveals a sophisticated take on Saudi culture ~ a fresh perspective marked by soft pink hues and fancy styling. With each detail, we’ve crafted a world where past and future coexist, reshaping tradition through an entirely new spectrum.
'REIMAGINE HERITAGE"
From the concept and the beautifully crafted logo to the hand drawn icons, we created every element of this brand meticulously making sure every detail speaks of Saudi's story. This was the basis for a brand that will make a twist
